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Leveraging the Entertainment Influencers for the Growth

Rush By Hike
Sep 13, 2023
•
5 min read
Dashboard mockup
About Brand

Rush by Hike: Play Games, Earn Money

Rush by Hike is an online gaming platform that allows users to play games to earn money. The app offers a variety of skill-based games, including Ludo, Carrom, Call Break, and Quizzy. Players can compete against other users from all over India to win cash prizes. Rush by Hike is a great way to test your skills, have fun, and make some money.
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Dashboard mockup
Dashboard mockup

The Challenge

The app is facing competition from other real money gaming apps, such as MPL and WinZO. Rush needs to find a way to reach a wider audience and convince them to try the app.

We Provided Solutions

We helped Rush to partner with a group of entertainment influencers from India to create promotional videos. The videos featured the Rush games and talked about how much fun they were having which helped to reach a large audience.
Results

Increase in Downloads and Reach by 2.9M

This campaign help to brand increase in brand awareness and app downloads by doing collab with influencers.
We collab with 18+ influencers
Increase brand awareness by 27%
Campaign duration was 30 days
2.9M
Audience Reach
10.2%
Engagement
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Gaming
Rush By Hike
Sep 13, 2023
•
5 min read

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